Exploring New Markets

The Frederick County Chamber of Commerce is pleased to present a conference titled "Exploring New Markets," at Mount St. Mary’s University Frederick Campus on Friday, June 4, from 8 a.m. to 2:30 p.m.

This event is modeled after the Chamber’s June 2009 Social Media Conference and February 2010 New Media & Technology Conference, and is part of the “Emerging Ideas” series.

Interactive seminars on procurement, positioning, diversity and other business development topics will help area businesses find opportunities for growth in regional, generational, cultural and niche markets.The day begins with a kick-off presentation by Michael Boyd, president of MBAssociates, who will invite the audience to consider an answer to the question: “Does your customer retention need an intervention?” After various breakout sessions and a networking lunch, the day concludes with a closing keynote by economist Anirban Basu, chairman and CEO of Sage Policy Group, Inc. Mr. Basu will provide an engaging overview of Frederick’s position in regional, national and international markets, and will share ideas with local companies that want to grow and thrive.

Three concurrent breakout sessions will cover topics such as accessibility, generational differences, eco-friendly business practices, hiring bilingual employees, responding to government proposals, solution-based selling and more. To encourage discussion and create an optimal networking environment, registration will be limited to 120 participants for general sessions, and 40 participants in each breakout session. Lunch will be provided. The cost to attend is $125 for Chamber members and members of partner organizations, and $195 for non-members. Discounts and other benefits are available to event sponsors and Chamber Trustees. Participants must register in advance by calling 301-662-4164 x 201 or visiting frederickchamber.org before May 25.

Comcast Spotlight and Comcast Business Services are the Diamond Sponsors of the Exploring New Markets Conference. Miles & Stockbridge, P.C. is the Ruby Sponsor. Additional premier sponsorships are available to Chamber member companies who wish to support the conference and gain additional marketing exposure. Interested companies should call Jessica Hibbard at 301.662.0745.

Detailed descriptions of each session, list of presenters, complete schedule of events, and instructions for online registration are available at http://bit.ly/frednmt.

For more information about this and other Chamber events, contact Jessica Hibbard, Communications Director, at 301.662.0745 or visit frederickchamber.org.